GDAs in Europe
GDA Labelling is gaining in popularity among food and drink producers in Europe.
On 16 June 2010 MEPs voted in plenary in the European Parliament on the Food Information Proposal. MEPs supported GDAs on a mandatory basis and energy front of pack; FDF members
have long supported GDA labelling as the best way to help consumers make
informed choices about the food they buy, and we are pleased to see MEPs have
backed
this approach. There is still much work to be done, however this is a big step
to
providing consumers with the correct labelling scheme. This is only the first
step in a lengthy process to agree the Regulation.
The Council is also negotiating the dossier, and the European Parliament is
due to have a second reading in Spring 2011. So we expect the Regulation to be
adopted in summer 2011 with a three to five-year transition period for the new
requirements.
European legislation impacting GDAs
In June 2006, the Confederation of the Food and Drink Industries (CIAA)
introduced an EU set of GDAs based on Eurodiet recommendations (pdf, 172kb). The Eurodiet project, funded by the European Commission, provided a framework
for national food-based dietary targets and an action plan for the development
of
European dietary guidelines.
In 2007 the European Commission published the white paper (pdf, 46kb) on a Strategy for
Europe on Nutrition, Overweight and Obesity-related health issues, which
stressed
the
need for consumers to have access to clear, consistent and evidence-based
information. In this paper the Commission highlighted that nutrition labelling
is an
important tool to inform consumers about the composition of the foods and help
them make an informed choice.
In its consumer policy strategy 2007-2013 the Commission underlined that
allowing consumers to make informed choices was essential both to effective
competition
and
consumer welfare. As a result, on 30 January 2008 the European Commission
published its proposal for a regulation on Food Information to Consumers (pdf, 312kb).
The proposal asks for a mandatory front of pack nutrition labelling scheme
recognising percentage reference intakes (GDAs), with the aim that the proposal
will facilitate better informed food choices.
The White Paper also highlighted certain nutritional components of importance to
public health such as salt, fat and saturates (saturated fat) which has
subsequently been
picked up in the proposal.
GDA labels gain ground in Europe
In July 2008 research conducted by APCO Worldwide Insight[7] showed that small and medium-sized enterprises were
following the lead of large food companies in introducing GDA labels across a
broad
range of products on a voluntary basis.
A representative survey of 2,026 food and drink producers - including both
multinational companies and family-owned butchers and bakers - was conducted in
France,
Italy,
Spain, the United Kingdom and the Netherlands. Among other highlights, the
research revealed:
- Nearly half of all respondents (44%) are voluntarily labelling their products
with GDA information
- While large companies lead the way, with some 65% saying they have introduced or
are planning to introduce GDA labels, some 58% of medium-sized companies and
34%
of small companies are also using or planning to use GDA labels
- 79% of those companies using GDA labels expect to include them on more than half
of their product range.
The European Food Safety Authority (EFSA) is currently
establishing EU Dietary Reference Values for energy, macro- and micronutrients.
EFSA has
been asked by the European Commission to review and update the earlier
Scientific Committee for Food recommendations.
What others say
"The widespread adoption of GDA front-of-pack labelling is starting to make
a
very real difference to the way that food is produced, sold and consumed in
this
country."
Melanie Leech, Director General, Food and Drink Federation
"With GDA labels I can teach my patients about the importance of portion
size
and calories for all foods in their diet. With MTL labels I simply cannot"
Nigel Denby, Harley Street Dietitian
Last reviewed: 21 Jun 2010